A visual explanation of what exactly landing page optimisation is and how it can be optimised via A/B, multivariate testing and group targeting.

This infographic was created for and published on DLPO

<a href="http://infographiclabs.com/infographic/landing-page-optimisation/" title="Landing Page Optimisation"><img src="http://infographiclabs.com/wp-content/uploads/2012/03/LPO_igl.jpg" src="http://infographiclabs.com/wp-content/uploads/2012/03/LPO_igl.jpg" alt="Landing Page Optimisation"/></a></p> <p><a href="http://infographiclabs.com/infographic/landing-page-optimisation/">Landing Page Optimisation</a> by <a href="http://www.infographiclabs.com">Infographiclabs</a>